PERSONAL MARKETING COURSE
Welcome to MEL Productions personal marketing course. This is a bespoke course that can be tailored towards individual learning needs and delivered on a one to one basis or as part of a structured programme in a group setting. The overall aim of the programme units is to motivate and prepare jobseekers for sustained long-term employment and in the process enable them to gain external recognition for their achievement through a national education accreditation body.
This programme of learning has five main parts comprising seven units which can take up to 53 learning hours to complete or a shorter timeframe depending on the learner’s ability. The units are measured through the completion of thirty one exercises and other methods such as observation and learner statements. The exercises are designed to increase the learner’s knowledge and understanding of key areas when preparing to enter the job market. Upon completion the learner will achieve a nationally recognised certificate. The Learner will achieve the learning outcomes against assessment criteria in the following five component areas:
UNDERSTAND THE DISCLOSURE PROCESS
In this unit Learners must demonstrate their understanding of the disclosure process. They should be able to identify the difference between ‘spent’ and ‘unspent’ convictions. Learners should be able to identify when and how to disclose a criminal conviction and the advantages and disadvantages of disclosure.
SEARCH FOR AND IDENTIFY SUITABLE JOBS
This unit involves Learners describing the methods they would use to find a job. Learners demonstrate that they know how to identify a job criteria and how they meet the person specification for a specific job. They will also demonstrate that they can use a wide range of sources to search for jobs.
APPLY FOR WORK
In this unit Learners demonstrate their understanding of the different types of CVs and complete a CV based on their understanding of this concept. They should be able to describe their relevant work experience, skills and qualifications and write a covering letter to accompany their CV. They will also demonstrate that they are competent in completing application forms for jobs and are able to answer competency-based questions.
ATTEND A JOB INTERVIEW
In this unit Learners learn how to improve their interview technique. The unit covers preparing for a job interview and what employers expect of Learners at a job interview in terms of first impressions and etiquette. Learners will demonstrate that they understand what is required of them at a job interview and their understanding of the interview process.
CREATE A CAREER DEVELOPMENT PLAN
This involves the Learner describing personal career goals and writing a plan of how they will achieve these goals.